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Apple App Store — Payments

3.1.3 — Other purchase methods

Official source: App Store Review GuidelinesTopic overview: Payments, in-app purchase and subscription rules explained
What this guideline means

This section lists the recognized exceptions to the In-App Purchase requirement — physical goods and services, person-to-person services, and enterprise software have always been allowed to use other payment methods; the exceptions are specific, not a general workaround.

Why apps actually get flagged

Comes up when a developer assumes their app qualifies for an exception, such as treating digital credits as a "physical good," when Apple doesn't view it that way.

A real example

"Your app uses a payment method other than in-app purchase for content that does not qualify for an exception under guideline 3.1.3."

The short version, in more detail

Guideline 3.1.3 lists the situations where an app may take payment without using In-App Purchase. They include physical goods, services consumed outside the app, person-to-person services and certain enterprise or reader cases. The exceptions are specific and narrow. They do not form a general way around In-App Purchase for any digital product that a developer would prefer to sell differently.

Why this rule exists

The In-App Purchase requirement covers digital goods used inside the app because Apple provides the delivery and payment system for them. Real-world goods and services are different: Apple does not deliver them, and using Apple's payment system for a taxi ride or a physical product would make little sense. The exceptions in 3.1.3 describe those cases, which is why they are specific and why they cannot be stretched to digital items.

What this guideline covers

  • Reader apps and other categories that have their own sub-rules.
  • Multiplatform services, person-to-person services and enterprise services.
  • Physical goods and services consumed outside the app.
  • Free companion apps to a paid web service.

What usually triggers this rejection

  • Treating digital credits as if they were a physical product.
  • Assuming a service qualifies as person-to-person when it is not one-to-one.
  • Using an enterprise exception for an app aimed at consumers.
  • Relying on an exception that applies in another region.
  • Describing an item in a way that hides its digital nature.

How reviewers evaluate it

  • Reviewers decide whether the item sold is digital or physical, and where it is consumed.
  • They match the app against each defined exception.
  • They compare the description with what the user actually buys.
  • They consider the app's audience and who is paying.

Common misunderstandings

  • The exceptions are not a menu. Each has defined conditions.
  • Naming a product differently does not change how it is classified.
  • A rule that applies to one type of app does not carry over to others.

Common questions

What counts as a service consumed outside the app?

Examples include a ride, a booking or an in-person experience, where the app is a way to arrange something that happens elsewhere.

Is software used by businesses exempt?

Some enterprise cases are, under defined conditions, but consumer apps are not.

Do I need to cite the exception in review notes?

It helps to state which exception applies and why.

Platform rules change often. This page is a plain-language explanation written by AppReviewFix, not official guidance. Check the current App Store Review Guidelines for the exact wording.

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Related guidelines
Payments — Google Play Billing requirementsSubscriptions — Subscriptions policy3.1.1 — In-App Purchase3.1.1(a) — Link to other purchase methods3.1.3(a) — Reader apps
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