AppReviewFix
Guideline library
Google PlayTrust & Safety

ImpersonationImpersonation

What this guideline means

Google prohibits apps that mimic another developer's icon, name, or branding closely enough to confuse users about who published it — including impersonating a real company you're not affiliated with.

Why apps actually get flagged

Frequently triggered by icons or names that closely resemble a popular app or well-known brand, even without any explicit claim of affiliation.

A real example

"Your app's icon, title, or description gives the impression that it is affiliated with, or created by, a company or individual that it is not."

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5.1.1Data Collection and Storage4.3Spam2.1App Completeness
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